brands in e-commerce
Boost sales & customer loyalty
Make online shopping as personal as shopping in a store. A personalized video can be your best online shopping consultant.
RESULTS ACHIEVED WITH MOTIONLAB PLATFORM IN THE E-COMMERCE INDUSTRY
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More and more shoppers are using on-line commerce and creating a personalized experience for your customers is proven to be an effective way of maintaining brand recognition and share of voice.
Personalized videos can make online shopping as exclusive as shopping in a store with your own personal assistant - but at scale to thousands of customers. By using data to create messages that are unique and relevant, it's the perfect channel to promote goods and highlight special offers.
As well as increasing sales, they also allow you to send personal messages that can create a special bond and strengthen brand loyalty among your customer base.
Case studies have shown that key metrics like sales, engagement and ROI all increase when using video personalization.
“Sales results were above all expectations. Sales in IT were three times higher than from other comparable campaigns. Users who watched a personalized video campaign, bought 701% more products at MALL.CZ than those who watched a regular (non-personalized) campaign.”
Senior CRM Strategist, MALL.CZ
“A personalized campaign is a new way of marketing communication that we decided to use with the Mall Group. It helped us strengthen the Windows brand in the eyes of a specific target group. We plan to use personalized videos delivered in this way for other Microsoft products and services in the future”
Category Manager at Microsoft
typical industry use cases
What customer data can you use for video personalization?
Individual saving plan
CLIENTS IN E-COMMERCE INDUSTRY